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NVIDIA® Graphics Technology Powers First Blu-Ray Desktop and Notebook PCs


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Luciano Alibrandi
Director of Product PR EMEA
Tel: +33 1 55 63 84 92


NVIDIA® Graphics Technology Powers First Blu-Ray Desktop and Notebook PCs

New Sony VAIO PCs with Blu-ray Disc Drives Feature NVIDIA GeForce GPUs

SANTA CLARA, CA—MAY 22, 2006—NVIDIA Corporation (Nasdaq: NVDA) today announced that the world’s first PCs equipped with Blu-ray Disc drives feature NVIDIA technology. The new Sony VAIO PCs are powered by NVIDIA GeForce® graphics processing units (GPUs) which include NVIDIA PureVideo™ HD technology.

“Blu-ray Disc movies have incredible visual and audio fidelity, and we know consumers are eager to watch Blu-ray movies on their PCs,” said Scott Vouri, General Manager of Multimedia at NVIDIA. “NVIDIA's early and ongoing investment in HD video processing is enabling high definition playback on the PC. Sony’s selection of NVIDIA GPUs further demonstrates that NVIDIA offers the premier solution for watching high definition movies on your PC.”

Blu-ray is a new high definition (HD) video disc standard that offers up to six times the visual detail of traditional DVDs. Blu-ray discs can hold up to 25GB on a single-layer disc and 50GB on a dual-layer disc. This extra capacity combined with the use of advanced video and audio codecs offers consumers an amazing HD experience. Sony’s VAIO RC desktop and AR notebook are the world’s first PCs that will let consumers play Blu-ray discs on their computers.

The VAIO RC desktop features the NVIDIA GeForce 7600 GT graphics processing unit (GPU), while the VAIO AR notebook uses an NVIDIA GeForce Go 7600-series GPU. The GeForce 7 series of GPUs features advanced technologies including:

  • H.264 and MPEG2 hardware accelerated support through NVIDIA PureVideo HD technology—the combination of HD video processors and software delivers a HD home-theater quality video experience to the PC.
  • Support for the latest games and applications with DirectX 9.0 Shader Model 3.0 delivering more realism to real-time gaming.
  • A high-performance 3D architecture built for Microsoft Windows Vista— the industry's first operating system to require a GPU to realize its full potential.
  • NVIDIA PowerMizer® technology for reduced power consumption and less heat generation result in cooler and smaller notebooks with increased battery life (only on GeForce Go notebook GPUs).

NVIDIA PureVideo HD technology provides hardware acceleration for decoding H.264 and MPEG-2 movies. The PureVideo discrete video processing core offloads the CPU and 3D engine of complex video tasks, freeing the PC to run multiple applications simultaneously, while consuming less power.

Enabling consumers to play HD DVD or Blu-ray Disc movies on a PC, NVIDIA PureVideo HD consists of select NVIDIA GPUs (certain NVIDIA GeForce 6-series GPUs, all NVIDIA GeForce 7-series GPUs, and nForce 6150 motherboards), PureVideo HD software, and content security management. These components are designed to meet the HDCP specification and offer HDMI/DVI compliance. (Other products, such as monitors and display devices may need to be also designed to meet the HDCP specification to view content at full HD resolution.) In addition, because application compatibility and compliance are critical, NVIDIA has partnered with movie player software companies, drive manufacturers, content providers and OEMs to deliver a complete solution.

NVIDIA Corporation is a market leader in visual computing technology dedicated to creating products that enhance the interactive experience on consumer and professional computing platforms. Its graphics and communications processors have broad market reach and are incorporated into a wide variety of computing platforms, including consumer digital-media PCs, enterprise PCs, professional workstations, digital content creation systems, notebook PCs, military navigation systems and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 2,000 people worldwide. For more information, visit the Company’s Web site at

Certain statements in this press release, including any statements relating to the Company's performance expectations for NVIDIA's family of products and expectations of continued revenue growth, are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, manufacturing and other delays relating to new products, difficulties in the fabrication process and dependence of the Company on third-party manufacturers, general industry trends including cyclical trends in the PC and semiconductor industries, the impact of competitive products and pricing alternatives, market acceptance of the Company's new products and the Company's dependence on third-party developers and publishers. Investors are advised to read the Company's Annual Report on Form 10-K and quarterly reports on Form 10-Q filed with the Securities and Exchange Commission, particularly those sections entitled "Certain Business Risks," for a fuller discussion of these and other risks and uncertainties.

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