Yahoo! Music and NVIDIA Introduce “Yahoo! Artist Mods” For Music Video Fans
FOR IMMEDIATE RELEASE
Yahoo! Music and NVIDIA Introduce "Yahoo! Artist Mods" For Music Video Fans
Disturbed and Tommy Lee Kick Off Programme to Mix Music Videos and Video Games
SANTA MONICA, CA and Theale, England -- DECEMBER 8, 2005-Yahoo! Music, the Internet's number one site for music content, and NVIDIA Corporation (Nasdaq: NVDA) today announced "Yahoo! Artist Mods," a new programme that lets consumers create unique animated music videos by combining hot music titles with interactive digital animation.
Yahoo! Artist Mods premiered with two videos: "Just Stop" by Disturbed and "Good Times" by Tommy Lee. Three more videos, including ones featuring platinum artists Sean Paul and Lil' Wayne, will follow in the upcoming weeks to complete the five-part series.
"Yahoo! Artist Mods is the perfect blend of two favorite pastimes - watching music videos and playing video games," stated Dave Goldberg, general manager of Yahoo! Music. "We're excited to be the first to bring this cutting-edge technology online and give users control of their music content experience."
Yahoo! Artist Mods showcases today's coolest music video artists using digitized models of the artists, stage sets, and instruments. To become "virtual directors," with control over backgrounds, lighting, and camera angles, users can download the ModMaker rendering engine from the NVIDIA nZone Web site //in.nzone.com/object/nzone_artistmods_home_in.html Once a new video is finished, users can replay their creation and share it with a friend by email. ModMaker was developed for Yahoo! Music by Big Bear Entertainment using NVIDIA Quadro® professional graphics technology. ModMaker achieves optimal performance when played back on PCs equipped with NVIDIA® GeForce® graphics. Tony Shiff, president of Big Bear Entertainment, commented: "NVIDIA gave us the power to create fully animated music videos in weeks, rather than months."
Yahoo! Music will promote Yahoo! Artist Mods throughout the extensive Yahoo! network, including frontpage placement on Yahoo!. The selection of digitized music videos will be updated regularly at //music.yahoo.com/promos/artistmods, a click away for the more than 23 million unique users who visit Yahoo! Music each month. Yahoo! Artist Mods will also join the rest of Yahoo! Music videos in high rotation.
About Yahoo! Music
Certain statements in this press release including, but not limited to, statements as to our relationships with customers and partners in the film industry and the features, benefits, performance and capability of the NVIDIA Quadro FX are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, delays in ramping new products into production, adoption of other technologies or products by those in the film industry, manufacturing defects, incompatibility of technologies, reliance on third-party manufacturers, the impact of competitive products and pricing alternatives, n changes in the film industry standards, our dependence on third-party developers and other risks detailed from time to time in the NVIDIA reports filed with the Securities and Exchange Commission including its Form 10-Q for the quarter ended October 24, 2004. These forward-looking statements speak only as of the date hereof. NVIDIA disclaims any obligation to update these forward-looking statements.
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