NVIDIA GPUs to be the Infotainment Centerpiece Across BMW’s Next-Generation of Cars
From the 7 Series to the Mini Cooper, NVIDIA Powers BMW State-of-the-Art Graphics, Enabling Focus on Safer, More Enjoyable Driving
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FOR IMMEDIATE RELEASE:
Las Vegas — CES 2011 — Jan. 4, 2011—BMW of North America and NVIDIA today announced a partnership that puts NVIDIA® GPUs in navigation and vehicle-information systems across all next-generation BMW cars worldwide.
NVIDIA GPUs will power BMW’s in-car navigation systems to deliver vivid graphics with detailed terrain models, landmarks and a stunning new interface. NVIDIA processors will be found throughout BMW’s range of models, including the 7-Series, 5-Series, 3-Series, Mini Cooper line and X-Series of sports activity vehicles.
BMW’s iDrive will feature high resolution visuals, real-time traffic reporting and navigation information. iDrive is the intelligent control concept that makes it intuitively simple to use a BMW’s in-car features. Its ability to clearly show the most relevant details and make anticipatory decisions to assist the driver will allow BMW owners to drive more safely and focus on the joy of driving.
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BMW Group In America
Certain statements in this press release including, but not limited to statements as to: the partnership between BMW and NVIDIA; the benefits, features and impact of NVIDIA GPUS; the impact of NVIDIA GPUs on the BMW iDrive system; and the effects of the company’s patents on modern computing are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Important factors that could cause actual results to differ materially include: global economic conditions; our reliance on third parties to manufacture, assemble, package and test our products; the impact of technological development and competition; development of faster or more efficient technology; design, manufacturing or software defects; changes in consumer preferences or demands; changes in industry standards and interfaces; unexpected loss of performance of our products or technologies when integrated into systems; as well as other factors detailed from time to time in the reports NVIDIA files with the Securities and Exchange Commission, or SEC, including its Form 10-Q for the fiscal period ended October 31, 2010. Copies of reports filed with the SEC are posted on the company’s website and are available from NVIDIA without charge. These forward-looking statements are not guarantees of future performance and speak only as of the date hereof, and, except as required by law, NVIDIA disclaims any obligation to update these forward-looking statements to reflect future events or circumstances.
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