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NVIDIA Presents Breakthrough Next-Generation Graphics At Sony Computer Entertainment's PLAYSTATION(r)3 Press Conference

 
 

NVIDIA Corporation:

Andrew Humber
European PR Manager
NVIDIA Ltd
ahumber@nvidia.com

Product PR:

Luciano Alibrandi
Director of Product PR EMEA
Tel: +33 1 55 63 84 92
lalibrandi@nvidia.com

FOR IMMEDIATE RELEASE

NVIDIA Presents Breakthrough Next-Generation Graphics At Sony Computer Entertainment's PLAYSTATION(r)3 Press Conference

SONY PICTURES STUDIOS-CULVER CITY, CA-MAY 16, 2005-NVIDIA Corporation (Nasdaq: NVDA) a worldwide leader in graphics and digital media processors, provided a first look at the powerful graphics architecture of PLAYSTATION 3 at a press conference held today by Sony Computer Entertainment (SCE). NVIDIA and SCE are jointly developing a new graphics processor for PLAYSTATION 3. Codenamed "RSX," the new processor will connect directly to Cell, the advanced microprocessor developed by IBM, Sony Group, and Toshiba.

"RSX is jointly developed by NVIDIA, the number one company in PC graphics, and SCE, the leader in computer entertainment," said Ken Kutaragi, president and group CEO, Sony Computer Entertainment Inc. "This cutting-edge graphics processor will give freedom in graphics expression and accelerate the fusion of entertainment content."

"PLAYSTATION 3 will be the most important computer entertainment and digital media platform of the decade," added Jen-Hsun Huang, president and CEO, NVIDIA. "The combination of Cell and RSX will enable the creation of next-generation real-time 3D imagery that will take your breath away."

During the press conference, Mr Huang demonstrated examples of graphics breakthroughs that will be available to future PLAYSTATION 3 developers and end-users. His presentation included real-time demos created by NVIDIA as well as a new demo developed by Epic Games. The demos illustrate how RSX will enable PLAYSTATION 3 games to realise stunning immersive and interactive environments, compelling and believable characters, and experiences beyond what was previously thought possible.

RSX will be the most sophisticated graphics processor ever built, representing 1500 person-years of investment. When combined with Cell, it will provide an astounding two teraflops of floating point horsepower. A measure of the extraordinary processing power of RSX compared to current-generation game consoles is the numbers of transistors it will contain: 300 million. This is more than the total number of transistors in both the central processing units and the graphics processing units of the three leading current-generation systems, combined.

RSX will be manufactured at Sony Group's Nagasaki Fab2 as well as OTSS (joint fabrication facility of Toshiba and Sony).

About NVIDIA
NVIDIA Corporation is a worldwide leader in graphics and digital media processors. The Company’s products enhance the end-user experience on consumer and professional computing devices. NVIDIA graphics processing units (GPUs), media and communications processors (MCPs), and wireless media processors (WMPs) have broad market reach and are incorporated into a variety of platforms, including consumer and enterprise PCs, notebooks, workstations, PDAs, mobile phones, and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 2,000 people worldwide. For more information, visit the Company’s Web site at www.nvidia.in.

Certain statements in this press release including, but not limited to, statements as to our relationships with customers and partners in the film industry and the features, benefits, performance and capability of the NVIDIA Quadro FX are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, delays in ramping new products into production, adoption of other technologies or products by those in the film industry, manufacturing defects, incompatibility of technologies, reliance on third-party manufacturers, the impact of competitive products and pricing alternatives, n changes in the film industry standards, our dependence on third-party developers and other risks detailed from time to time in the NVIDIA reports filed with the Securities and Exchange Commission including its Form 10-Q for the quarter ended October 24, 2004. These forward-looking statements speak only as of the date hereof. NVIDIA disclaims any obligation to update these forward-looking statements.

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Copyright © 2005 NVIDIA Corporation. All rights reserved. All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated. Features, pricing, availability, and specifications are subject to change without notice.

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